In 2019, Bokay Signage and Expo Group joined the Jason Signmakers Group. It was always the plan to merge the two brands, however, we wanted to take our time to fully understand what each brand meant to our customers.
We are so excited about where we are headed. But we are also really proud of where we have come from. Expo Group was founded in 1939. Bokay Signage was founded in 1984. That’s a combined history in the print and signage industry of nearly 120 years. Both business were family-owned, and both managed to achieve a strong market position as the experts in what they do.
So, with all of that to consider, we decided that the best way to merge was to pay homage to both brands. And to bring forward the best of both companies. We are proud to introduce the new ExBo Visual.
What will change?
From 12 April 2021, our trading name will become ExBo Visual. This is a nod to the history of both Expo Group and Bokay Signage, and what they meant to the print and signage industry in WA. The “Visual” component represents our approach to bringing messages to life, visually – through print, signage and digital solutions.
Along with our trading name change, we are also launching a fresh new look. Check out our new logo!
In addition to the brand and name, we have a new website under development which will have some great functions for easy quoting. We are also working on merging our business systems, improving how easy it is to do business with us. We expect these changes to be rolled out by July 2021.
We will be working through these changes alongside our valued clients and suppliers so that we can navigate through any impacts that you may see, together.
Exciting times ahead!